In the ever-evolving landscape of organizations, the dynamics between different departments undergo significant changes as a company matures. These transformations are influenced by a multitude of factors, including cultural shifts and economic strains, which can deeply impact the cross-team relationships within the organization. One of the most crucial relationships, often highlighted for its challenges, is... Continue Reading →
Paul Chadwick (Guardian’s fourth readers’ editor) defines fake news as fictions deliberately fabricated and presented as non-fiction with the intent to mislead recipients into treating fiction as fact or into doubting verifiable fact. In the past two years, Facebook was criticized for facilitating Fake News that added confusion to an already dynamic presidential campaign. An... Continue Reading →
Listening is a sign of respect that is essential to building connections with others. True listening goes beyond just hearing words; it is an active process that requires understanding and empathy. Unfortunately, listening is a skill that often eludes us as mastering demands patience, discipline, and even courage. In this post, we delve into the... Continue Reading →
In the first blog of this product failure series, I discussed product failure at launch. In the second blog, I discussed product failure at development. In this third blog, I will dive into product failure post launch. Competency A company must stand by the product it has developed and launched. Supporting the product is one... Continue Reading →
In my previous, blog I dove into product failure at launch. Other stages of failure such as product failure at development can be attributed to a combination of causes, where most reside within the company itself. Feature development In most companies, the Product Manager (PM) collects feedback and writes the product requirement document. After approval,... Continue Reading →
With every product development, launch and support there are many risks that can lead to failure. Understanding and managing risks will enable the product team to potentially avoid these identifiable risks or manage them effectively if they surface. This post explores several critical factors that can lead to product failure, offering insights on how to... Continue Reading →
When developing products and when setting or expanding the product distribution channels, understanding the market potential is essential in making strategic decisions. The market will consist of the target market, the market that can benefit from your product, and of the market portion, the market available for your product to be competitive in. A Forbes article... Continue Reading →
Organizational division guarantees organized individual and departmental responsibilities. Departments such as sales, marketing, customer service, human resources, engineering, finance, manufacturing, production, shipping, and quality assurance all have various functional roles that are likely to overlap. Unfortunately through these divisions, many organizations are fostering the silo mentality, the mentality of distinct functional groups focused on the... Continue Reading →
It is not enough to simply launch a product with useful features expecting that customers will be drawn to purchase and use the product. Launching products includes showcasing the product's features and the product's added value (how will the product help). This is a great time to further develop your company's brand by focusing on... Continue Reading →
By understanding the customer's purchasing decision, the Product Manager can focus on a product design aimed at targeting the customer's need and interest. Understanding customer behavior enables strategically creating a marketing mix that will target the potential buyers by capturing their attention and placing the product in a convenient and accessible location. Types of customer... Continue Reading →
Beyond The Product 